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Dressing for School Made Easy - Oui!

Sears and Sears.com Offer French Toast Official School Wearâ„¢

There's an easy and affordable way for kids to dress for school every day. French Toast Official School Wearâ„¢ eliminates the morning wardrobe selection fumble through closets and drawers, minimizes shopping trips for the latest outfit "du jour," and provides a well-groomed look for attending classes. Best of all, French Toast Official School Wear can be purchased at 550 Sears stores and online through sears.com -- the official school uniform superstore.

The Sears / French Toast Web site at offers about 4,000 mix-and-match French Toast Official School Wear items, including new trends such as regular and cargo pants for girls, and cargo shorts and pants for boys. Additionally, there are a variety of girls' blouses, shirts, sweaters, jumpers, skirts, skorts and jackets, as well as boys' shirts, sweaters, pants, shorts, jackets -- and more. The clothing is available in traditional children's sizes, as well as in slim, husky and plus sizing.

"More and more schools, parents and students are choosing uniforms -- for a number of reasons," said Greg Sandfort, vice president and general merchandise manager for Sears children's apparel. "Certainly, they're cost-effective and make parents' lives easier -- especially with the great assortment of French Toast Official School Wear available in Sears stores and through sears.com."

In addition to offering numerous clothing options, the Web site features a size chart, a local retailer "finder," an expert to offer school-uniform advice, and information to help educators plan and implement a school-uniform program.

Sears, Roebuck and Co. is a leading U.S. retailer of apparel, home and automotive products and services, with annual revenue of more than $40 billion. The company serves families throughout the country through approximately 860 department stores, more than 2,100 specialized retail locations, and a variety of online offerings accessible through the company's Web site, .

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SOURCE: Sears, Roebuck & Co.

Contact: Media, Marie Alexander, +1-847-286-5060, or Ann Woolman,
+1-847-286-7079, both of Sears

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